Playbook: Pre-validate forex leads before the broker sees them

Playbook: Pre-validate forex leads before the broker sees them

What it is: A checklist to clean leads on your side so the broker's lead-validation tool doesn't reject 40% and gut your effective payout.

Best for: Affiliates on CPL/CPA forex deals where the advertiser scrubs hard and pays only on validated leads.

The order of checks:
— Phone: validate format and line type via a HLR/lookup API (Twilio Lookup, NumVerify) before submission. Reject VOIP and disconnected numbers — brokers' call centers can't dial them and will mark the lead invalid.
— Email: MX-record check plus disposable-domain blocklist. A mailinator address is an auto-reject everywhere.
— Geo vs offer: confirm IP country matches the offer's allowed GEO and the phone country code. Mismatch is the single most common scrub reason.
— Duplicate window: hash email+phone and reject anything seen in the last 30–90 days. Brokers dedup across all their affiliates, so resends burn your reputation.
— Speed trap: timestamp form fills. Sub-3-second completions are bots; hold them for manual review.

Pros:
— Validated rate climbs, so your effective CPL rises without new traffic
— Protects your standing before the broker caps or pauses you

Cons:
— Lookup APIs cost ~$0.005–0.01 per check; budget it into CPL
— Over-aggressive phone filtering can drop real prepaid users in some GEOs

Who should skip this: Revshare-only affiliates who never submit raw leads — there's nothing to pre-scrub.

Verdict: Scrub before you submit.