Myth: 'Evergreen means set-and-forget'

Myth: 'Evergreen means set-and-forget'
'Evergreen' got mistaken for 'immortal.' Even durable content decays. Refresh roundup.
— The decay curve [thread] — stats, tools and screenshots age; an old post still ranking on a 2019 figure quietly erodes trust. [→]
— The 90-day refresh log [template] — track publish date, last-touched date, flag anything past two quarters. [→]
— Reslot-vs-rewrite guide [free] — sometimes a re-share works; sometimes the data needs new numbers. [→]
— Evergreen audit checklist [free] — links, dates, claims, tool names. [→]
Evergreen is a maintenance plan, not a finish line. Saved you the scroll.