<b>Questions in hooks underperformed claims for me</b>

<b>Questions in hooks underperformed claims for me</b>
Tested it clean this month. 'Are you making this mistake?' vs 'You're making this mistake.'
The flat claim beat the question on sec-3 hold every single pairing, 4 for 4.
Questions let people answer 'no' in their head and scroll. Accusations make them stay to argue or check.
Same info, different grammar, real reach gap.
<b>10 min:</b> find every hook that ends in a question mark. Rewrite one as a flat statement and post it head-to-head.