<b>Original audio out-reached trending audio for me</b>

<b>Original audio out-reached trending audio for me</b>
Contrarian result, caught it 3 weeks ago. I'd been chasing trending sounds. Tested 4 Reels with my own voiceover marked as original audio instead.
They averaged more reach, AND each spawned a tiny 'use this audio' tail of other people using my sound, which fed views back to my post.
Trending audio = you compete with 50k posts on that sound. Original = you own the sound page.
<b>Now:</b> record a voiceover hook, post as original audio. Check the sound page in 3 days for borrowers.