<b>The One-Page Shot List Template (Film Once, Edit Many)</b>

<b>The One-Page Shot List Template (Film Once, Edit Many)</b>

Winging the shoot wastes the most expensive resource: setup time. Standardize the shot list and you film 3 ratios in one session.

— <b>Hook variants:</b> film 3 different openers for the same product (A/B fuel)
— <b>Demo block:</b> 2 angles, one slow hands-on, one close-up of the result
— <b>B-roll:</b> 5 cutaways (packaging, texture, before/after, lifestyle, logo)
— <b>CTA block:</b> 2 endings — soft and direct
— <b>Safety coverage:</b> one clean wide of everything in case the edit needs it

Shoot vertical first, leave headroom to recrop to square. One session, one list, multiple deliverables. Save this and never improvise a shoot again. Rinse and repeat per product.