<b>The site I built entirely from questions, not keywords</b>

<b>The site I built entirely from questions, not keywords</b>

Month 1: instead of chasing 'best dog food,' I exported every 'can dogs eat X' question I could find. Can dogs eat almonds, mango pits, sourdough, the obscure stuff. 400 questions, almost no competition because they're individually tiny.

The thesis: a thousand 50-search questions add up, and they're the ones AI assistants and featured snippets love to pull from.

Month 4: I had 180 short, direct answer pages. Traffic 9k. The problem revealed itself fast: nobody buys anything after reading 'can dogs eat mango.' Pure curiosity, RPM around $4.

Month 6: I added a 'safe treats we recommend' module to every food-question page, linking to an actual dog-treat affiliate program. Suddenly the curiosity traffic had somewhere to spend.

Month 9: 34k visits, $760/mo, and I rank in AI Overviews for dozens of those questions because the answers are clean and quotable.

The setback: the first three months I confused traffic with money. 9k visitors at $4 RPM is a rounding error.

The takeaway: question-based niches are easy to rank and AI loves them, but pure-curiosity traffic needs a bridge to a purchase. Build the answer, then build the exit door to a product.