<b>23%</b>

<b>23%</b>

For sites with non-US traffic, that's the share of clicks that 404 or earn nothing without OneLink — international visitors hitting amazon.com links they can't buy from.

OneLink redirects a US link to the visitor's local Amazon and pays you under that locale's program.

Typical content-site geo split:
— US ▇▇▇▇▇▇ 60%
— UK/CA/DE/AU ▇▇ 23%
— Rest ▇ 17%

Without OneLink, that 23% is mostly dead clicks. With it, you earn at local rates (often lower, but &gt;0).

n=14,000 sessions, mixed-geo site.

So what: if &gt;15% of traffic is non-US, OneLink is not optional — it's recovering a quarter of your clicks.