JUST IN: ad-revenue share vs subscriptions vs tips — optimize for different behaviors

JUST IN: ad-revenue share vs subscriptions vs tips — optimize for different behaviors
Confirmed: creator ad-share pays on verified-user engagement (replies and impressions from Premium accounts), subscriptions pay recurring, tips are one-off.
Rumored: as of this period, ad-share rewards reply-bait and controversy because verified-reply impressions are the unit — which can train you to post worse content.
Optimize for which:
— Ad-share: high-volume, reply-driving posts — but watch your quality drift
— Subscriptions: deep value, a specific audience willing to pay — fewer, better posts
What it means for your reach: ad-share and brand-building pull in opposite directions. Decide which one you're playing before you let the payout shape your posting.