The Viral Teardown SOP

The Viral Teardown SOP
Study wins as systems, not magic. Tear down one viral post a week into reusable parts.
1. Capture the first three words — that's the hook mechanic.
2. Name the share trigger (identity, utility, argument, insider, emotion).
3. Identify the format skeleton independent of topic.
4. Find the loop: what makes someone read line two?
5. Write down one part you can steal this week.
Input: one outlier post. Output: one transferable mechanic.
Run it weekly and your swipe file compounds.