Stop "unlocking" things. You're writing captions, not opening a safe.

Stop "unlocking" things. You're writing captions, not opening a safe.

Do a find-and-replace purge before every post:

— "Unlock," "unleash," "elevate," "dive in" — delete on sight.
— "Game-changer" and "must-have" — banned, no appeals.
— Any word you'd never say to a friend at a bar — gone.
— "In today's fast-paced world" — burn the draft.

Filler words aren't neutral. They actively whisper "skip me."

Build the blocklist once, paste it in your notes app. Agree? Quote-tweet your worst offender.