Start a newsletter or just stay on social?
Q: "Should I add an email newsletter, or focus all my energy on growing my social following?"
Short answer: social to be discovered, email to be safe.
Social platforms are where new people find you, so you can't skip them early. The catch: you don't own that audience, and one algorithm change can quietly cut your reach overnight.
A newsletter is a list you own. Those people chose to hear from you directly, which makes email far more reliable for launches, offers, and deep relationships. The tradeoff is it grows slower and needs steadier writing.
Don't start email at zero followers, but don't wait until you have thousands either. A few hundred engaged people is plenty to begin.
Try this today: add one line to your bio or posts inviting people onto an email list, even a simple one.
Brand Yourself Daily
@BrandYourselfDaily
Start a newsletter or just stay on social?
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