Failure mode: chasing nofollow replacements

Failure mode: chasing nofollow replacements
Mistake: you reclaim a link that's nofollow or inside a UGC comment. Effort spent, no link equity passed. Throughput looks good; results don't.
Fix prioritization gate:
— 1. At prospect intake, check the dead link's rel attribute in the source HTML.
— 2. dofollow → primary queue.
— 3. nofollow/UGC/sponsored → low-priority; pursue only for referral traffic or brand context, never as a link-equity play.
— 4. Tag each prospect with rel-status for reporting.
— 5. QA gate: link-equity campaigns pull only from the dofollow queue.
Automation: parse rel attribute during the referring-page crawl.
Definition of done: nofollow prospects are tagged and segregated, never mixed into equity targets.