The X Format-Length Decision

The X Format-Length Decision
Single meme image or a thread? On X it's a reach-vs-depth tradeoff.

□ 1. Share trigger — a single sharp image earns quote-tweets and screenshots; threads earn bookmarks and replies.
□ 2. Algorithm weight — single posts with native images travel further in the For You feed; threads reward dwell time but bury later tweets.
□ 3. Hook test — can the point land in one frame? Single image. Need 3+ beats? Thread, with the meme as tweet 1.
□ 4. QA pass — front-load the payoff; never make tweet 1 a teaser.

Tradeoff: single = max reach, thread = max depth and saves.

Run it before every post.