Metricool vs Hypefury for Threads analytics

Metricool vs Hypefury for Threads analytics

Ran both on the same account for 21 days to compare what they actually measure.

Metricool
— Pros: pulls real reach, profile views, follower delta via the API; exportable PDF reports
— Cons: refreshes data only every few hours, so 'today' is always stale

Hypefury
— Pros: surfaces your top-performing posts to auto-repost, good for finding evergreen hits
— Cons: 'analytics' is mostly engagement counts, no reach or impressions for Threads

Verdict: for reporting to a client, Metricool (Worth it, $22/mo). For recycling winners, Hypefury ($19/mo, Wait until it adds reach data). Annoying limitation: Threads API still won't expose per-link click data, so neither can prove traffic.