Tactic Tradeoffs: weekly grid vs monthly grid

Tactic Tradeoffs: weekly grid vs monthly grid
Same data, very different brain. Match the view to the decision you're making:
—
Weekly grid — best for execution and slot-level cadence; you see Tuesday's gap and fill it [template]
—
Monthly grid — best for balance checks: are pillars even, are launches clustered, where's the dead week [overview]
—
The combo most teams miss — plan in monthly, work in weekly, and never let the weekly become your only source
—
Quarterly board — zoom out once every 13 weeks for seasonal hooks and campaign overlap, then close it
—
Rule of thumb — if you're deciding what, use monthly; if you're deciding when, use weekly
Saved you the scroll.