"I joined the trend but got nothing. What went wrong?"

"I joined the trend but got nothing. What went wrong?"

Great question. Short answer: you probably hit it at the visible peak, which is actually the end.

Longer answer: by the time a trend is obvious enough that you notice it in your own feed, the algorithm has already saturated the audience with it. Reach gets distributed early, when the sound or format is still hungry. The fix: track audios and formats by their growth rate, not their view counts. A sound at 4k uses climbing 40% a day beats one at 2M uses that's flat. Use a trend tab or a tool that shows velocity. Catch the slope, not the summit.