Geo Pulse #67 — Pricing around Argentina's two exchange rates

Geo Pulse #67 — Pricing around Argentina's two exchange rates
Theme: a regulatory map problem solved with payment routing.

— → Argentina case: card payments hit the unfavorable official rate, making prices feel 40%+ too high. Routing checkout through a local-currency rail aligned with the parallel rate (via a regional processor) made offers actually affordable — conversions rose 2.4x. (From a dLocal LATAM merchant brief)
— → The detail: this is a regulatory/FX problem masquerading as a conversion problem. The lander was never the issue.
— → Why it's worth your time: shows how currency-control regimes silently price you out of a GEO.

File under: regulatory maps.