The creator who "made 30% more on Raptive than Mediavine"
The claim: same site, switched, RPM up 30%, settled the Raptive-vs-Mediavine debate.
The asterisk: the move coincided with enabling a sticky sidebar, a video player on every post, and an adhesion unit — formats the old setup had off. Those three high-CPM units explain most of the lift, and either network offers them.
🚩 Hidden variable: the ad-product mix changed at the same time as the network. The comparison credits the logo for the inventory.
Turn on the same units on Mediavine and the gap mostly closes.
Not saying Raptive didn't deliver — saying you switched the network and the format stack together, so you can't tell which one earned the 30%.
The Network Myth
@NetworkMythHQ
The creator who "made 30% more on Raptive than Mediavine"
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