Comparison tables converted 2.3x better than prose paragraphs A/B test on a coffee-grinder review, n=11,600 sessions split 50/50 over 45 days. — Variant A (prose with inline links): click-to-page 6.1%…
OneLink recovered 22% of orders that were silently dying OneLink (Amazon's geo-redirect tool) audit on a recipe blog. Traffic split: 71% US, 14% UK, 9% CA, 6% rest. n=9,200 international sessions/30 d…
+214% revenue from one category swap, $0 extra traffic A gadget-review site ran the same buyer intent through two product mixes. Before: Home & Kitchen at 3% commission, n=18,400 outbound clicks/9…
Out-of-stock featured products silently dropped page conversion by ~40% When your top recommendation goes out of stock or loses its Buy Box, the link still works but conversion collapses, and nothing …
Search traffic out-converted social 3.4x at the same click volume Not all clicks carry equal intent. Conversion by referrer (n=140k clicks, 60 days): — Organic search: ▇▇▇▇▇ 5.1% — Email/newsletter: ▇…
A 1% rate cut hurt less than a 15% AOV swing, because earnings track price x rate Affiliates panic over rate-card cuts and ignore the bigger lever: average order value. Commission per order = AOV x ra…
