Heard: posting 5x a day on Threads built 18K in 90 days
Word is a marketing-tools account treated Threads like 2009 Twitter — five short text posts daily, replies to bigger accounts, no links. From 400 to 18K followers in 90 days while the platform's reach was still uncapped and generous. The case study isn't the content, it's the timing: new platforms over-distribute early adopters to bootstrap supply. The window closes. Plant flags before the algo tightens. Watching this.
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Heard: posting 5x a day on Threads built 18K in 90 days
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