An exit-intent offer on abandoning carts recovered 4.2% of would-be-lost sessions into orders.

An exit-intent offer on abandoning carts recovered 4.2% of would-be-lost sessions into orders.
The modal fires only on cursor-to-close, so it taxes nobody who was already converting.
— No catch ▮▮▮▮ vs exit-intent offer ▮▮▮▮▮ on recovered abandoners.
— Caveat: net it against discount margin — a 4.2% recovery at 15% off can be break-even, not profit.
Catch leavers, don't bribe stayers. Read the number, not the story. [n≈40k exits · 95%]