The J-cut experiment that lifted completion 12%
A tidy little case study plus the assets behind it. Worth a look if your talking-head cuts feel choppy.
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Editor Devon Park recut 8 client Shorts using J-cuts (audio leads video by ~6 frames) and logged a 12% bump in completion rate vs hard cuts [tutorial]
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His labeled Premiere sequence so you can see the offset frame-by-frame [free] [template]
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The SFX whoosh pack he layered under each transition [free] [SFX]
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Key note: he only J-cut on sentence boundaries, never mid-word
All credit to Devon — his write-up and downloads here. [PLACEHOLDER_LINK]
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The J-cut experiment that lifted completion 12%
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