Case file: a one-word flip that 60x'd

Case file: a one-word flip that 60x'd
We keep a folder of well-documented end-user exits. This one stays on top.

— icloud.com: bought by a developer for ~$1,000 in the early 2000s, sold to Apple in 2011 for a reported $4.5M when they needed the brand.
— Why it matters: the buyer didn't predict the cloud. He held a clean dictionary word and waited for an end-user with a budget and no plan B.

📌 Pick of the day: the lesson isn't "buy short words" — it's that one motivated corporate buyer with a launch deadline sets the price, not comps. Source thread: NamePros sales archives, search "icloud Apple".