She quit daily posting and grew faster
Q: "Everyone says post daily, but I burn out by week two. Is less ever better?"
Short answer: often, yes. A copywriter was forcing one rushed post a day, then vanishing for a week when life got busy. Twelve good days, then silence. Her follower growth was basically flat — about 15 net new a month.
Consistency means a rhythm you can actually keep, not the highest number. She switched to Tuesday and Thursday, two posts she could prep on Sunday. Nothing fancy. Just dependable.
Four months later she was adding around 240 followers a month and hadn't missed a single slot. The schedule she could sustain beat the one she admired.
Try this today: pick the smallest posting cadence you're 95% sure you can hit for 8 weeks, and block the prep time now.
Brand Yourself Daily
@BrandYourselfDaily
She quit daily posting and grew faster
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