Q: Is KYC the same as AML? People in finance offers throw both terms around. A: Related but not the same, and the distinction matters once you promote regulated verticals like finance, crypto, or gamb…
Q: Antifraud says my users share a 'device fingerprint.' They're different people — how? A: A device fingerprint isn't a serial number; it's a probabilistic profile built from dozens of browser and de…
Q: Some of my rejected leads can be 'requalified' and some can't. What decides that? A: You're seeing the difference between a soft and a hard rejection, and knowing which you've got saves you from wa…
Q: My leads got blocked for 'velocity.' What does velocity even mean here? A: Velocity is the rate at which something repeats in a short window — and antifraud systems treat unnatural rates as a tell,…
Q: The network keeps asking me to switch from a pixel to a 'postback.' Does it actually matter for getting paid? A: It matters a lot, especially for any flow where the conversion happens away from the…
Q: My conversion rate is amazing — why would that get me flagged instead of praised? A: Because in fraud detection, 'too good' is a signal, not a compliment. Outliers in either direction draw a second…
