New followers see ~3.2x more of your posts than 90-day-old followers (n=290 accounts, cohort tracking)

New followers see ~3.2x more of your posts than 90-day-old followers (n=290 accounts, cohort tracking)

Reach probability by follower tenure:

— 0-7 days: ████████ high
— 8-30 days: █████ medium
— 31-90 days: ███ declining
— 90+ days: ██ baseline

The ranker over-serves you to fresh followers to test affinity, then settles. This "honeymoon" inflates reach right after a growth spike, then mean-reverts — which creators misread as a sudden decline.

So what: convert honeymoon attention into a heavier signal (save, DM share, profile visit) within the first week, or those followers slide into the dormant tail.