<b>The anchor distribution that screams 'managed campaign'</b>

<b>The anchor distribution that screams 'managed campaign'</b>

Natural link profiles are ugly. Branded, URL, 'click here', and naked anchors dominate; exact-match keyword anchors sit in single-digit percentages.

Word is the tell for a managed buy is a profile that's too tidy. When 18% of anchors are exact commercial-money phrases and they're spread evenly across donors, no human earned that — a spreadsheet assigned it.

— Watch for the same secondary keyword appearing as a partial-match across unrelated sites: that's one outreach brief, reused.
— Branded-anchor share under 30% on an established brand is a red flag the links weren't earned by the brand at all.

Multiple profiles in competitive niches show the over-optimized signature right now, and it's exactly what a manual reviewer trains on.

Watch this space.