FAQ: "What files do I actually send the brand?"

FAQ: "What files do I actually send the brand?"

Most beginners send one MP4 and look amateur. Here's the standard delivery package.

The 5-file UGC handoff checklist:

— Hero cut: 9:16, 1080x1920, with captions burned in
— Clean version: same edit, no captions (brand may localize)
— Raw selects: 3-5 best clips, untrimmed, for their editor
— Hook variants: 2 alternate openers as separate clips
— Spec sheet: a one-line text file with codec, length, aspect ratio

Deliver via one shared folder, named Brand_Project_YYYYMMDD.

Save this list. Send all 5 every time and you look like an agency, not a hobbyist.