Reclaiming unlinked mentions: the highest-conversion outreach you can run

Reclaiming unlinked mentions: the highest-conversion outreach you can run
Unlinked-mention reclaim converts at a 30% median vs 6% for cold guest pitches — a 5x gap, n=140 campaigns. They already wrote your name; you're asking for a hyperlink, not a favor.

— Set a brand-mention monitor on your name, products, and key people
— Export mentions, filter to ones with no link to you
— Strip out social, forums, and your own properties
— Confirm the mention is positive or neutral
— Email the author: thank them, then 'would you mind linking it to [URL] so readers can find us?'
— Keep it under 60 words, one ask

Conversion jumps to 40% when you name the exact sentence the mention lives in vs a generic 'you mentioned us.'

Sample: 140 reclaim campaigns, 2023-2024.
Run mention reclaim before any cold campaign; it's the cheapest dofollow you'll ever earn.