<b>Your coupon pages are rotting and killing your EPC</b>
Here's the silent killer nobody talks about: expired coupons on your coupon pages.
User clicks, code fails, they bounce, they never trust you again. Your earnings-per-click quietly bleeds out.
The fix is a weekly 20-minute ritual:
— Pull every code that hasn't converted in 14 days
— Test the top 10 manually at checkout
— Kill dead ones, promote the ones still firing to the top
Moved a stale coupon hub from 0.8% to 2.1% CVR just by deleting 40 dead codes and surfacing 6 live ones.
Fresh beats comprehensive. Audit your top coupon page this week.
Cart Hustle
@CartHustle
<b>Your coupon pages are rotting and killing your EPC</b>
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