Playbook: a repeatable monthly tech-audit checklist
Teams running a fixed monthly checklist catch regressions a median 22 days faster than ad-hoc auditors (sample: 28 in-house teams).
The 6-metric monthly pass:
— Step 1: indexation rate — flag any delta >3pp ↓ vs. last month
— Step 2: status distribution — 5xx must stay 0.05
— Step 4: median page depth — flag rise >0.4
— Step 5: sitemap purity — must hold 99%+
— Step 6: redirect-chain share — must hold
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Playbook: a repeatable monthly tech-audit checklist
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