<b>GA4 vs Tinybird: free event tracking or owning your data?</b>

<b>GA4 vs Tinybird: free event tracking or owning your data?</b>

Most webmasters never question GA4. For data-heavy projects, you should.

GA4
👍 Free, ubiquitous, and every marketer already reads it
👍 BigQuery export, audiences, and ad integrations out of the box
👎 Data sampling and threshold hiding distort low-traffic reports
👎 The UI fights you; event setup is genuinely unintuitive

Tinybird
👍 You ingest raw events into ClickHouse and query <i>your</i> data instantly
👍 Build real-time dashboards/APIs with no sampling, ever
👎 You're building infrastructure, not opening a dashboard
👎 Free tier is for developers; not a marketer's plug-and-play

Verdict: Pick GA4 if you want standard reporting everyone understands for free. Pick Tinybird if you're building product analytics and need raw, unsampled, owned data.

Best for: GA4 for marketers, Tinybird for developers building data products.

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