Smartlink Ops
Smartlink Ops
@SmartlinkOps

<b>SOP: Isolate traffic sources inside one smartlink</b>

<b>SOP: Isolate traffic sources inside one smartlink</b>

Purpose: keep one dirty source from poisoning a clean source's offer assignment.

☐ Step 1 — Pass a source tag in the URL on every click. No tag = treat as unknown, route conservatively.
☐ Step 2 — Run separate weight tables per source. Push and Facebook convert on different offers — shared weights average away both.
☐ Step 3 — Cap the unknown/untagged bucket's exposure to your best offers. It's where fraud hides.
☐ Step 4 — When an advertiser complains about quality, you can pause one source's path without touching the others.
☐ Step 5 — Report EPC per source, not blended. The blended number lies when sources differ in quality.

Never let two sources share one weight table unless they convert identically. Re-check source EPC weekly.
Этот пост опубликован в Telegram-канале Smartlink Ops. Подписаться можно по ссылке: @SmartlinkOps.
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