Feed Heretic
Feed Heretic
@FeedHeretic

<b>The 'never edit a post' rule is mostly superstition</b>

<b>The 'never edit a post' rule is mostly superstition</b>

Everyone says: "Never edit a LinkedIn post after publishing — the algorithm penalizes edits and kills your reach."

The claim: an edit flags the post, resets or suppresses distribution, so fix typos in a comment instead.

What's actually true: there's no confirmed edit penalty. What people observe is correlation — they edit a post that was already underperforming, then credit the edit for the flop it was already heading toward. Side-by-side, editing a typo minutes after posting shows no reliable reach drop.

The one real caveat: adding an external link via edit doesn't dodge the link demotion, because the model re-reads the post. That's a link effect, not an edit effect.

Tested alternative: fix typos freely; just don't sneak links in post-hoc and expect a free ride.

It's not the edit. It's that you edited a post nobody was sharing anyway.
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