<b>Geo Pulse #11 — Theme: traffic sources have GEOs of their own</b>
This week: every source over-indexes on certain regions. Match the channel to the GEO instead of forcing it.
— → <b>Push/in-page push</b>: deepest in Tier-2/3 — Asia, LatAm, MENA — where subscriber bases are huge and cheap. Credit: push-network GEO breakdowns (RichAds/PropellerAds).
— → <b>Native (Taboola/Outbrain)</b>: skews Tier-1 + mature Tier-2, premium publisher footprint. Source: native platform coverage maps.
— → <b>TikTok</b>: SE Asia, LatAm, MENA youth — but ad-policy GEO availability shifts constantly. Credit: TikTok for Business country list.
— → <b>Telegram</b>: CIS, Iran, parts of LatAm and SE Asia — under-priced in GEOs where it's the primary messenger. Source: Telegram regional usage data.
— → <b>Search (Google/Bing)</b>: intent-rich but expensive in Tier-1; in Tier-2 the SERP competition gap can be a real edge. Credit: regional CPC benchmarks.
Takeaway: a GEO that's expensive on one source can be a steal on another. Map source × region before scaling.
Geo Pulse
@thegeopulse
<b>Geo Pulse #11 — Theme: traffic sources have GEOs of their own</b>
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