<b>Niche edits cost 22% less than guest posts — and go live 11 days sooner</b>
Comparing two acquisition methods across 2,900 placements (9-month window):
Median cost Median days-to-live
Guest post $415 26
Niche edit $324 15
Niche edits (inserting a link into existing, already-indexed content) skip the content-creation and editorial-calendar legs entirely. They're cheaper and faster.
The tradeoff: guest posts give you anchor and context control; niche edits depend on relevant existing pages existing at all, which caps available inventory.
What it means: niche edits win on unit economics where relevant pages exist.
<b>Default to niche edits for speed and cost; reserve guest posts for anchor-sensitive money pages.</b>
Link Velocity Index
@LinkBuildIndex
<b>Niche edits cost 22% less than guest posts — and go live 11 days sooner</b>
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