Heard: "best time to post" charts are mostly dead
Everyone still pastes those 9am-Tuesday graphics from a 2019 Sprout blog post. Word is the platforms quietly killed chronological reach years ago — Instagram and TikTok now weight a post by early engagement velocity, not clock time. Your audience's online window matters far more than some global average. Stop scheduling to a borrowed heatmap; pull your own per-account analytics (most schedulers expose it) and post when YOUR people are warm. A generic 'best time' is just survivorship bias dressed up as data.
Watching this.
The Stack Leak
@TheStackLeak
Heard: "best time to post" charts are mostly dead
Этот пост опубликован в Telegram-канале The Stack Leak. Подписаться можно по ссылке: @TheStackLeak.