<b>The incomplete flag in your SupplyChain object</b>

<b>The incomplete flag in your SupplyChain object</b>

Watching: the <code>schain</code> object carries a <code>complete</code> flag — 1 means every hop from publisher to exchange is declared. Drop one reseller node and you must set it to 0, and many DSPs hard-filter <code>complete:0</code> on premium line items.

— One undeclared intermediary forces complete:0 on the whole chain
— Buyers treat the flag as binary trust, not a nuance

Impact: verify every node declares its upstream, or your fully-legit path gets binned with the spoofers. (sourced)