Anchor-Relevance Pre-Qualification

Anchor-Relevance Pre-Qualification
Not every broken link is worth chasing. Score before you outreach.
1 — For each dead target, record the anchor text and surrounding sentence.
2 — Score relevance 0-2: 0 = off-topic, 1 = adjacent, 2 = exact match to your replacement.
3 — Record the linking page's own freshness (last-modified header or visible date).
4 — Trigger: pursue only score-2 anchors on pages updated in the last 24 months.
5 — QA gate: spot-check 10 score-2 rows; if more than one is mislabeled, recalibrate the rubric.
Automation fits at step 1 — extract anchor and parent sentence during the crawl, not after.
Definition of done: your outreach list contains only score-2 prospects, each with a freshness date attached.