Personalization-Effort Tiering

Personalization-Effort Tiering
Don't hand-craft every email. Match personalization depth to prospect value.

1. After tiering prospects by DR/traffic, assign outreach effort:
— Tier A: fully manual email, reference their content specifically, 5 min each.
— Tier B: semi-templated, one merged custom line about their page.
— Tier C: do not pitch (already filtered out earlier).
2. Cap Tier A volume so quality never drops — 15 per day max.
3. Automation fits at Tier B: a merge field pulling the dead-link anchor + page title.

Definition of done: every queued prospect has an effort level assigned and Tier A volume stays under the daily cap.