Playbook: Build a client approval workflow that stops 'post live by mistake'
Approval workflow = a draft-then-approve gate before anything publishes. Skip it and a typo goes out under the client's name.
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Step 1: Set the default post state to 'pending approval', never 'scheduled'.
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Step 2: Give the client an approver role only — they can OK or reject, not edit-and-republish.
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Step 3: Add a 24-hour approval deadline so silence doesn't kill the calendar.
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Step 4: Turn on email/Slack notifications so approvals don't sit unseen.
✔ Nothing posts unapproved
✔ Clear audit trail of who OK'd what
✖ Slow clients become your bottleneck — the deadline matters
Best for: agencies running 3+ client accounts.
Pick this if you've ever published a draft by accident. Loomly ($42/mo) and Planable ($33/mo) do this cleanly; Buffer doesn't.
Schedule Showdown
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Playbook: Build a client approval workflow that stops 'post live by mistake'
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