The title A/B protocol the data nerds use

The title A/B protocol the data nerds use
Word is the test-thumbnails feature made everyone lazy about titles. A source who optimizes for a network gave me the manual title test:
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Pick your three best click-words and write three titles, each leading with a different one.
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Publish with title A. Let it run a clean 7 days — never change mid-test.
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Log the 7-day CTR, swap to title B for the next 7, repeat.
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The winner isn't the highest CTR — it's the one with the best CTR-plus-retention combo.
Confidence: medium-high. For a channel like yours, this catches the clickbait title that wins clicks but kills watch-time.