Playbook: run a backlink gap analysis that ends in outreach

Playbook: run a backlink gap analysis that ends in outreach

A gap report is useless until it's an email list. Process:
— Enter your domain plus 3 competitors, filter to links 2+ of them have and you don't
— Sort by domain rating, then strip out directories and junk — only real editorial targets
— Bucket by type: guest post, resource page, unlinked mention, roundup
— Export with the linking page URL, not just the domain, so outreach lands on the right person

Ahrefs Link Intersect
👍 cleanest gap tool, big index, page-level export
👎 $129/mo, no built-in outreach

Semrush Backlink Gap
👍 bundled with their suite, authority score filter
👎 smaller link index, $139/mo

Verdict: Ahrefs for the freshest index, Semrush if you already pay for the suite.

Best for: link builders who want a ready-to-pitch list, not a chart.

No affiliate link — we just use this stuff.