You pitched the offer before you watched their content

You pitched the offer before you watched their content

Real talk: a misfit collab makes the creator look bought, kills their trust, wastes your spend.

The miss:
— you force your offer into a feed it doesn't belong in
— audience smells the ad, ignores it

The fix:
— find creators whose CONTENT already orbits your offer
— pitch the angle they'd post anyway
— natural fit = native post = clicks

Fit beats reach every time. Match the offer to the feed before you DM.