Holding a content site for the same reasons you'd hold a SaaS is a category error that'll cost you your exit.
SaaS has retention, switching costs, and compounding MRR — holding makes sense. A content site has one landlord (Google) who can evict you in a single update.
Applying 'just hold and let it compound' logic to a rented-traffic asset is how 40x sites become 0x sites overnight.
Different asset, different hold thesis. Stop borrowing SaaS playbooks for affiliate sites.
What's your hold thesis for a content site that survives a core update?
Sell It Already
@SellItAlready
Holding a content site for the same reasons you'd hold a SaaS is a category error that'll cost you your exit.
Этот пост опубликован в Telegram-канале Sell It Already. Подписаться можно по ссылке: @SellItAlready.