Multiplex vs regular display unit
Tried this today → swapped a single display unit at article-end for a Multiplex (that native grid of cards).
Multiplex at the BOTTOM, after the content, where people are done reading and 'what's next' browsing → +22% on that slot, looks native, doesn't annoy.
Multiplex mid-content though? Garbage. Too tall, shoves your text down, feels spammy.
Display for in-content, Multiplex only for end-of-article and related-posts zones.
Test it on one page first.
AdSense Trenches
@AdSenseTrenches
Multiplex vs regular display unit
Этот пост опубликован в Telegram-канале AdSense Trenches. Подписаться можно по ссылке: @AdSenseTrenches.