Ad Balance slider vs just cutting units
When RPM dips and bounce climbs, two levers: pull the Ad Balance slider (auto ads shows fewer, higher-value impressions) OR manually delete a unit.
Ad Balance is the lazy lever — drag it to ~70%, it drops the cheap impressions for you, RPM/impression goes up. Good for messy auto-ads sites.
But on hand-placed pages, deleting your worst-performing unit by hand beats the slider — you keep the layout you want and pick exactly what dies.
Slider for auto, scalpel for manual.
— Steal it.
AdSense Trenches
@AdSenseTrenches
Ad Balance slider vs just cutting units
Этот пост опубликован в Telegram-канале AdSense Trenches. Подписаться можно по ссылке: @AdSenseTrenches.