Deal Desk 101
Deal Desk 101
@DealDesk101

They balked at your price: raise it back or trim the work?

They balked at your price: raise it back or trim the work?

When a brand says 'too expensive,' you have two honest replies. Hold the price and explain the value, or keep their budget and cut deliverables (the specific things you'll make for them).

Why it matters: dropping your price for the same work teaches brands your rate is soft. Cutting scope keeps your per-item value intact and trains them that less money buys less stuff.

Simple example: you quoted $900 for 3 Reels. They have $600. Don't make 3 Reels for $600. Offer 2 Reels for $600, your rate stays $300 each.

Your move: never discount silently. Trade price for scope so your value holds.
Этот пост опубликован в Telegram-канале Deal Desk 101. Подписаться можно по ссылке: @DealDesk101.
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