Cold DM Confidential
Cold DM Confidential
@ColdDMConfidential

Email verifier vs. just sending to catch-alls

Email verifier vs. just sending to catch-alls
Everyone says: "Run every address through a verifier and only send to the green ones."
Myth. Verifiers mark catch-all domains as "risky" and you delete them — but catch-alls are where half your best creators sit, on custom domains that accept everything. You just trashed the high-intent list to protect a bounce-rate vanity metric. The real move is to segment: clean confirmed addresses on your warm domain, send catch-alls in a small isolated batch. It's not verify-or-skip. It's verify, then risk-tier the gray zone deliberately.
Этот пост опубликован в Telegram-канале Cold DM Confidential. Подписаться можно по ссылке: @ColdDMConfidential.
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