<b>Myth: Tier-1 geos always pay more</b>
The geo-snobbery costs people money.
— Heard repeatedly: US/UK/CA pop has the highest CPM and the fiercest competition, so net margin gets squeezed to the bone.
— A buyer running mainstream offers found Tier-2 LATAM and SEA pop delivered 2-3x the margin because the buy was a fraction of the price for comparable intent.
Tier-1 looks prestigious on the dashboard. The money is often where nobody's bidding.
— confidence: medium
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Кто про gray hat ethics пишет регулярно — @BehindTheFilter
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